Jordan Levitin, CEO, Levitin Insights/Strategy and CAIP Vice-Chair
Jordan is delighted to be serving as the CRIC Conference Master of Ceremonies again this year.
His multi-decade research career has included leadership roles in multinational research firms and small boutique consultancies. At Levitin Insights/Strategy, he continues to help global brands reframe their business challenges, refine positioning, segment and target markets and build innovation pipelines.
He has been a stalwart volunteer and ambassador for the industry, serving as PMRS President, on various MRIA committees and most recently as a founding Board Member and now Vice-Chair of CAIP.
He has taught and lectured at colleges and universities across Southern Ontario and in 2020, co-authored the authoritative reference book “Practical Marketing Research: A Guidebook to Marketing Insights” (Chakrapani, Deal and Levitin).
In 2023 he was honored to be named a Fellow of the Canadian Research and Insights Council (CRIC).