Varun Jog is a Research Director at Reach3 Insights with over 10 years of experience across global consultancies and boutique research firms. His career spans the UAE, India, and North America, giving him a uniquely global perspective on consumer behaviour and brand strategy. Varun has led research programs across CPG, Retail, Lottery & Gaming, Banking & Finance, and Tech & Telecom, with deep expertise in brand tracking,, product innovation, and customer journey research. At Reach3, he manages a portfolio of global accounts while mentoring a team of researchers and delivering insights that drive real business decisions.