Vijay brings over 15 years of experience driving meaningful change in the healthcare sector. His career spans frontline healthcare operations, sales and marketing, digital strategy, and brand consulting, with a focus on helping organizations build stronger connections with customers and stakeholders.
A strong advocate for psychographics and Environics Social Values segmentations, Vijay excels at transforming complex data into actionable narratives that illuminate stakeholder perspectives and foster empathy. Through research design and facilitation, he helps cross-functional teams develop impactful engagement strategies.
As a collaborative partner across specialized domains within Environics, Vijay brings a well-rounded perspective shaped by work in health policy, pricing and insurance, branding, and communications — including research with vulnerable and underserved populations.
Vijay is also a member of the CRIC DEI Committee, reflecting his commitment to equity and inclusion within the research industry.